Adap.tv is the video advertising platform of choice for the world’s largest brands, agencies, publishers and ad networks. A unified, programmatic platform that provides buyers and sellers with automated tools to plan, buy and measure across linear TV and online video, Adap.tv is transforming the way video advertising is bought and sold. Named by Inc. Magazine as the fastest-growing video advertising company in the US in its “Inc 500” 2012 annual ranking on private companies, Adap.tv also earned “Fastest-Growing Private Company in Silicon Valley” honors by the editors of the Silicon Valley/ San Jose Business Journal.
Adobe® Primetime lets content programmers and distributors profit from video on every connected screen. It eliminates the complexity of reaching, monetizing, and activating global audiences across devices by providing a modular platform for video publishing, advertising, and analytics. The results? Greater revenue from ad sales and subscriptions, lower operating costs, and audiences that are more engaged.
Akamai® is the leading cloud platform for helping enterprises provide secure, high-performing user experiences on any device, anywhere. At the core of the Company's solutions is the Akamai Intelligent Platform™ providing extensive reach, coupled with unmatched reliability, security, visibility and expertise. Akamai removes the complexities of connecting the increasingly mobile world, supporting 24/7 consumer demand, and enabling enterprises to securely leverage the cloud. To learn more about how Akamai is accelerating the pace of innovation in a hyperconnected world, please visit www.akamai.com or blogs.akamai.com, and follow @Akamai on Twitter.
TubeMogul is the leader in programmatic brand marketing. The world’s largest brands and agencies centralize their video advertising on TubeMogul’s enterprise platform. Created specifically for brand marketers, TubeMogul's platform enables the execution of scalable digital video campaigns, while providing the measurability and accountability marketers demand. Founded in 2006, TubeMogul is based in Emeryville, CA with offices in New York, London, Tokyo, Singapore, Sydney, Toronto, Chicago, Detroit, Austin and Los Angeles.
ValueClick, Inc. is one of the world's largest digital marketing companies. Through a unique combination of data, technology and services, ValueClick increases brand awareness and drives customer acquisition at scale for the world's largest advertisers, and maximizes advertising revenue for tens of thousands of online and mobile publishers. The Company is based in Westlake Village, California, and has offices in major advertising markets worldwide. For more information, please visit www.valueclick.com.
YuMe is a leading independent provider of digital video brand advertising solutions. Its proprietary data-science driven technologies and large audience footprint drive inventory monetization and enable advertisers to reach targeted, brand receptive audiences across a wide range of Internet-connected devices. Designed to serve the specific needs of brand advertising, YuMe's technology platform simplifies the complexities associated with delivering effective digital video advertising campaigns in today's highly-fragmented market. YuMe is a privately held company headquartered in Redwood City, CA with European headquarters in London and eight additional offices worldwide. The company is backed by Accel Partners, BV Capital, DAG Ventures, Intel Capital, Khosla Ventures, Menlo Ventures, Samsung Ventures, Translink Capital and WestSummit Capital. For more information, visit www.YuMe.com/pr, follow @YuMeVideo and like YuMe on Facebook.
AOL Inc. (NYSE: AOL) is a brand company, committed to continuously innovating, growing, and investing in brands and experiences that inform, entertain, and connect the world. The home of a world-class collection of premium brands, AOL creates original content that engages audiences on a local and global scale. We help marketers connect with these audiences through effective and engaging digital advertising solutions.
BlackArrow is a leading worldwide provider of advanced advertising technology for New TV platforms. Reaching nearly 30 million homes, BlackArrow’s advanced advertising software platform enables customers to increase revenues by delivering more timely and efficient sales and marketing messages, to extend TV business models and affiliate partnerships to new platforms, and to gain real-time reporting and measurement insights across multiple screens. BlackArrow is privately held, and backed by Cisco Systems (NASDAQ: CSCO), Comcast Ventures, Intel Capital (NASDAQ: INTC), Mayfield Fund, Motorola Mobility Ventures, Polaris Venture Partners and Time Warner Cable. The company has offices in New York City and San Jose, Calif. http://www.blackarrow.tv
Collective is a leading data-driven multi-screen company that connects brand marketers to audiences with highly personalized experiences across display, video and mobile advertising. Collective’s multi-screen data optimizes targeted creative to break down traditional media silos and deliver highly personalized creative coordinated across devices. Headquartered in New York with offices in Atlanta, Boston, Chicago, Dallas, Detroit, Los Angeles, San Francisco, London and India; Collective has been recognized on the Deloitte Technology Fast 500 and Inc. 500/5000 lists. Collective is backed by Accel Partners, Greycroft Partners and iNovia Capital. To learn more, visit www.collective.com.
Innovid delivers immersive advertising anywhere. Founded in 2007, Innovid provides visionary marketers with the tools to create, deliver and measure video campaigns, in any format, on any screen, publisher or ad network. Innovid's Ad Server was developed to address the issues specific to video ad serving and simplify the process for agencies and marketers. Bringing a new dimension to online video, Innovid's iRoll reimagines the possibilities for interactive engagement across multiple screens. For more information, visit www.Innovid.com.
LiveRail is the leading publisher monetization platform for video. LiveRail delivers over 3bn impressions (25% of all online video ads) each month- setting the standard for innovative video advertising technology solutions. Our mission is to provide premium publishers with the technology to sell video inventory smarter and safer, across all devices. Our publishers benefit from sophisticated analytics, advanced controls and unparalleled transparency- generating maximum yield for every ad impression. Founded in 2007, LiveRail’s senior team is led by founders Mark Trefgarne (CEO) and Andrei Dunca (CTO). LiveRail is headquartered in San Francisco with offices in New York, London, and Romania.
VideoHub®, launched in February 2011, is the video operating system for brand marketers, publishers, and agencies. Built for video, its comprehensive advertising stack aligns buyers and sellers focused on achieving brand marketing goals. From ad serving to analytics, verification to advanced ad formats — VideoHub allows clients to measure what matters and gain true transparency into their campaigns and the video ecosystem. Its robust, flexible platform simplifies operations, provides actionable insights, and eliminates the need for multiple third-party solutions. VideoHub was named the Festival of Media's "MAP Hot Company of the Year 2012."
Videology (videologygroup.com) is an enterprise media technology for agencies and publishers. Videology provides end-to-end, holistic, cross-device and cross-format solutions to improve ROI for advertisers, agencies and publishers. Videology, Inc., is a privately-held, venture-backed company, whose investors include NEA, Valhalla Partners and Comcast Ventures. Videology is headquartered in Baltimore, USA, with key offices in Singapore, Tokyo, New York, London, Paris and Madrid.
Altitude Digital is a leader in online display and video advertising technology. The company and its video division, Visualtising, empower online publishers to maximize their revenue by optimizing their ad space and eliminating unnecessary ad operations costs with a full-scale Supply Side Platform (SSP). The company’s online display and video ads are processing an average of 12 billion impressions per month. Altitude Digital and Visualtising superior service, partnerships and customized technologies provide yield optimization for clients across the globe. Founded in 2009, Altitude Digital is headquartered in Denver, Colorado. For more information, visit: http://altitudedigitalpartners.com
The EXPO platform is used by brands to capture and distribute product video across brand, social and retail web sites for all screens and devices. Through EXPO, brands activate their communities to share, via video, unbiased product reviews, how-tos, demonstrations, and other experiences that align with a brand's content marketing strategy. These persuasive videos harness word of mouth to drive engagement and conversion across owned, earned and paid media while supporting campaign messages, communicating product benefits, and capturing video SEO. For more information, visit: www.expotv.com
Extreme Reach is the leading provider of cross-media video advertising solutions that span TV, the Web and all other video media. The Extreme Reach video platform enables the seamless management, delivery and measurement of multi-screen advertising campaigns. The company’s cross-media video ad delivery network is the largest in the world. Nearly 3,000 advertisers and agencies look to Extreme Reach to connect and simplify their advertising workflows. The company is headquartered in Needham, Mass., with offices in New York, Chicago, Burbank, Detroit, San Francisco, Dallas, Seattle and Louisville. For more information on Extreme Reach, visit extremereach.com.
Mixpo is a cloud-based video marketing and analytics platform. We help media companies efficiently build differentiated cross-screen video ad products that command a premium. We also help brand marketers leverage any form or source of video content to maximize brand impact across screens and gain meaningful consumer insights. Mixpo’s platform delivers the broadest and deepest array of video engagement reports available so that clients can readily plan and use online video with informed confidence. In 2013, we were selected by Forbes as one of America’s Most Promising Companies. Mixpo, Inc. was founded in 2007 and is headquartered in Seattle with offices in New York, Boston, and Victoria BC.
Real Media Group provides marketing organizations and digital publishers with comprehensive digital media solutions that produce competitive advantage. Powered by 24/7 technology, Real Media Group brings together every digital channel for the advertiser, while helping publishers monetize their content and run every facet of their advertising operations more effectively. Real Media Group is a business unit of digital marketing technology leader 24/7 Media Inc., a WPP Digital company. For more information, visit www.realmedia.com.
MWW is one of the nation’s top mid-sized public relations firms and one of the ten largest independent global agencies. The firm is industry-recognized for its work in consumer lifestyle marketing, digital marketing and social media, corporate communications, public affairs and government relations, consumer technology, healthcare and visual branding. MWW’s approach to building and accelerating relevance for clients has been recognized with top industry awards, including the 2012 “PR Agency of the Year,” by the International Business Awards, 2011 “Midsize Agency of the Year” by the Holmes Report as well as “Digital Firm of the Year” and “Top Places to Work in PR” by PR News. For more information on the firm’s capabilities and “Matter More” commitment, visit www.mww.com.
AdMonsters is the global leader in providing strategic insight on the future of digital media and advertising technology through conferences, our web site, research and consulting services.
Celebrating over 50 years of service to the ever-evolving global television industry, NATPE continues to redefine itself and the services it provides to meet the needs of its members. Today’s industry encompasses so much more today than ever before and NATPE has remained flexible in an effort to encourage and support the progress of the industry and all of the platforms it now serves. What has remained constant is NATPE’s commitment to keeping members apprised of the changes occurring daily in the global media environment.
ReelSEO.com is The Online Video Marketer's Guide – The world's leading resource for news, analysis, tips and trends for the online video and internet marketing industries. Our videologists & columnists offer expert advice, guidance, and commentary about the world of online video in an effort to guide internet marketers and video content producers towards best practices and online video services that suit their needs. Our goal is to help evangelize for the industry, collect and disseminate best practices, and learn a little bit while doing it.
TDG is an analyst and market strategy firm focused on the emerging digital media ecosystem – from the broadband connection to the home network to the devices and services being enabled. Our clients turn to us for more than just market research. They ask us to help them understand and plan for the market and technological issues, what consumers think and how they will respond, and the strategic opportunities presented for their firms. We do this using a “think tank” approach – a comprehensive methodology that blends consumer researchers, sociologists, and executive industry consultants to help create a forward-looking view of the digital media markets 3 to 5 years out. We call it Insights in Front of the Curve.™
The Web Video Marketing Council (WVMC) provides its professional audience with timely, relevant information and research about a range of online video topics and technologies through its website, newsletter and media partner relationships. Weekly newsletter circulation is 30,000 and growing.